Archive for September, 2008

Magnet Sponsoring Took A 26 Year Old Waiter To A $250,000 Business In 4 Months, Now He Reveals How To Get Traffic To Your Site

Multi Level Marketing (Network Marketing) is still flourishing all over the world, yet still over 90% of those who participate fail to achieve the aims they determine for themselves. Methods which once worked for the introducers of Network Marketing are now outdated and most new recruits have trouble sponsoring and retaining others into their MLM [...]

Website Copywriting: A Recipe For Hard-Hitting Words Served In Lean Portions

In 10 short years, websites have evolved from business novelty to necessity…perhaps now the most important part of a business’ marketing and branding arsenal. For very small shops to the largest publicly-traded corporations, websites have become both the most preferred and the most interactive way for companies to communicate with their customers and probablityive customers. [...]

Steve Irwin (The Crocodile Hunter) an Absolutely Brilliant Marketer!

My daughters and I loved watching The Crocodile Hunter. Steve’s Passion and enthusiasm for wildlife conservation were unmatched. But in addition to being a masterful entertainer and educator. Steve Irwin was also a brilliant marketer.
Instinctively he knew that to publish his message of conservation, he needed to first grab his audience by the eyeballs and [...]

The Plan or the Trash Can: An Email Marketing Guide

Introduction
There’s no doubt that email marketing has gotten a bum rap from abusive spammers. Several thoughts such as long prison sentences for wide scale spammers instantly come to mind in a vague jumble when this practice is mentioned. There’s definitely a gloomy and sensational edge to email marketing. The Can Spam Act reminded me, in [...]

Why the Best Marketing Tactics My Not Work For Your Business

Ever wonder why some marketing tactics work for some businesses but not others? Maybe you heard about a business that paints their company website’s URL on the top of their delivery trucks and increased online sales by 25% in a single quarter. However, when you try the same tactic, your sales remain flat.
The reason most [...]

Why You Need To Integrate Your Online And Offline Marketing

here are many businesses that seem to have split in half. They have their traditional brick and mortar location, which relies on their traditional advertising and marketing strategies. Then, they have their online location, which operates based on an entitrust different determine of assumptions and strategies.
The fact that this has happened is understandable. The newer [...]

Viral Marketing Made Simple

A virus is ‘the causative agent of an infectious disease.? That doesn’t sound good does it?
A cold virus publishs by self duplicating and publishing from person to person. A computer virus does the same thing. Your computer gets it, duplicates it and sends it on to the next computer. If bad things can publish virally, [...]

Is Your Advertising Working? – from a South African Perspective

How do you know your advertising is working for you, do you know exactly who is buying your crops or services. Many companies and businessmen even those who are making a reasonable living have no idea where their revenue is generated from.
Keeping good records of customers will help to expand your marketing ventures. Where they [...]

Creating Advertising Ideas from a South African Perspective

All opportunities are based on an idea, but not all ideas represent genuine opportunities. Creative thinking refers to the mental attitude of always trying to improve on existing designs, crops and services.
Always think actively, watching television, reading the newspaper or even taking to friends will supply the mind with a flood of great and useful [...]

Advertised crops Versus Perception from a South African Perspective

A South African publication revealed that South Africa’s top 100 advertisers spent in excess of $930 million on building their brands in 2005. Some individual companies spent upwards of $28 million on advertising to drive their brands home.
What’s being advertised and what’s being delivered are two totally opposite things. Customers have been left by the [...]